Use this guide to find where tracking is dropping data before you trust conversion numbers.

How to use this page

1. Read each metric definition below.
2. Use the right-hand window to view the same metric on live data.
3. If you are logged out, a demo snapshot is shown so the guide still makes sense.

What to validate first

• Path coverage: events carrying a specific path (not just root)
• Commerce coverage: checkout start and purchase signals
• Signal mix: product, cart, checkout, and purchase ratios
• Payload quality: UTM, referrer, source, and value fields

Drop-off hint: If inferred checkout/purchase is greater than explicit capture, you are losing fidelity in pixel signal subscriptions.

Open the Signals transcript in Dashboard

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